Privacy Policy

1. Introduction

Beijing Moxingyu Science And Trade Co., Ltd ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile applications, games, and related services (collectively, the "Services").

We operate globally and comply with applicable privacy laws and regulations in all jurisdictions where we do business, including but not limited to:

• General Data Protection Regulation (GDPR) - European Union
• California Consumer Privacy Act (CCPA) - United States
• Personal Information Protection Law (PIPL) - China
• Children's Online Privacy Protection Act (COPPA) - United States
• Age-Appropriate Design Code - United Kingdom
• Other regional privacy regulations

2. Information We Collect

2.1 Personal Information

We may collect personal information that you voluntarily provide to us:

• Account Information: Name, email address, username, password
• Profile Information: Profile picture, bio, preferences
• Contact Information: Phone number, mailing address
• Payment Information: Credit card details, billing information (processed securely through third-party payment processors)
• Communications: Messages you send to us through customer support

2.2 Automatically Collected Information

When you use our Services, we automatically collect certain information:

• Device Information: Device model, operating system, unique device identifiers
• Usage Data: Features used, time spent, actions taken within apps
• Log Information: IP address, browser type, access times, referring URLs
• Location Data: General geographic location (with your consent)
• Performance Data: Crash reports, error logs, performance metrics

2.3 Information from Third Parties

We may receive information about you from third-party sources:

• Social media platforms (when you connect your account)
• Analytics providers (Google Analytics, Firebase, AppsFlyer)
• Advertising networks (Google AdMob, Unity Ads, IronSource)
• Payment processors (Apple Pay, Google Pay, Stripe)
• App stores (Apple App Store, Google Play Store)

3. How We Use Your Information

We use the collected information for the following purposes:

• Service Delivery: To provide, maintain, and improve our Services
• Personalization: To customize your experience and deliver relevant content
• Communication: To send you updates, support messages, and promotional communications (with your consent)
• Analytics: To understand usage patterns and optimize performance
• Security: To detect and prevent fraud, abuse, and security incidents
• Legal Compliance: To comply with applicable laws and regulations
• Monetization: To display advertisements and process in-app purchases
• Research: To conduct research and development for new features

4. How We Share Your Information

We do not sell your personal information. We may share your information in the following circumstances:

4.1 Service Providers

We share information with trusted third-party service providers who assist us in operating our Services:

• Cloud hosting providers (AWS, Google Cloud, Azure)
• Analytics services (Google Analytics, Mixpanel)
• Customer support tools (Zendesk, Intercom)
• Payment processors (Stripe, PayPal, Apple Pay, Google Pay)
• Email delivery services (SendGrid, Mailgun)

4.2 Advertising Partners

We work with advertising networks to display relevant ads:

• Google AdMob
• Unity Ads
• IronSource
• Facebook Audience Network
• Other programmatic ad platforms

4.3 Legal Requirements

We may disclose information if required by law or in response to valid requests by public authorities:

• Compliance with legal obligations
• Protection of our rights and property
• Prevention of wrongdoing
• Protection of user safety

4.4 Business Transfers

In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company, user information may be transferred as part of the transaction.

5. Developer Policy Compliance

5.1 Google Play Developer Policy

We strictly adhere to Google Play Developer Program Policies:

• Data Safety: Transparent disclosure of data collection practices
• User Data: Limited collection and use of personal information
• Device and Network Abuse: No malicious or harmful behavior
• Intellectual Property: Respect for third-party rights
• Content: Appropriate and compliant app content
• Monetization: Clear and honest advertising and in-app purchases
• Ads: Compliant ad implementation and user experience

5.2 Apple App Store Review Guidelines

We comply with Apple's comprehensive review guidelines:

• Safety: No harmful or offensive content
• Performance: Complete and functional apps
• Business: Clear pricing and subscription terms
• Design: High-quality user experience
• Legal: Compliance with applicable laws
• Privacy: Strong privacy protections and data handling

5.3 Platform-Specific Requirements

We ensure compliance with all platform-specific requirements for:

• iOS App Store
• Google Play Store
• Huawei AppGallery
• Other regional app stores

6. Monetization Platform Compliance

6.1 In-App Purchase Platforms

We comply with all monetization platform policies:

• Apple In-App Purchase: Full compliance with Apple IAP guidelines
• Google Play Billing: Adherence to Google Play billing policies
• Subscription Management: Clear terms, easy cancellation
• Refund Policies: Fair and transparent refund processes

6.2 Advertising Networks

We partner with certified advertising networks and comply with their policies:

• Google AdMob: AdMob program policies compliance
• Unity Ads: Unity Ads integration guidelines
• IronSource: ironSource partner guidelines
• Facebook Audience Network: FAN monetization policies

6.3 Analytics Platforms

We use analytics platforms in compliance with their terms:

• Google Firebase
• AppsFlyer
• Adjust
• Branch Metrics

7. Global Privacy Regulations Compliance

7.1 GDPR (European Union)

For users in the European Economic Area, we comply with GDPR requirements:

• Lawful Basis: Process data based on consent, contract, legal obligation, or legitimate interests
• Data Subject Rights: Right to access, rectify, erase, restrict processing, data portability, and object
• Data Protection Officer: Designated DPO available at privacy@moxingyu.com
• Data Transfer: Standard Contractual Clauses for international transfers
• Breach Notification: 72-hour notification to supervisory authorities

7.2 CCPA/CPRA (California, USA)

For California residents, we provide CCPA-mandated rights:

• Right to Know: Categories of personal information collected
• Right to Delete: Request deletion of personal information
• Right to Opt-Out: Opt-out of sale or sharing of personal information
• Right to Correct: Correct inaccurate personal information
• Non-Discrimination: Equal service regardless of privacy choices

7.3 PIPL (China)

For Chinese users, we comply with Personal Information Protection Law:

• Consent: Explicit consent for data collection and processing
• Purpose Limitation: Data used only for specified purposes
• Data Localization: Storage of personal information within China
• Cross-Border Transfer: Security assessments for international transfers

7.4 Other Regional Regulations

We also comply with:

• LGPD (Brazil)
• POPIA (South Africa)
• PDPA (Thailand, Singapore)
• Other applicable local privacy laws

8. Global Age Management and Child Safety

8.1 Age Verification

We implement age-appropriate measures based on jurisdiction:

• United States (COPPA): No knowing collection from children under 13 without parental consent
• European Union: Age gates ranging from 13-16 depending on member state
• United Kingdom: Age Appropriate Design Code compliance
• China: Real-name verification and anti-addiction systems
• Other Regions: Local age requirement compliance

8.2 Children's Privacy Protections

For apps and services directed to children or where we have actual knowledge users are children:

• Parental Consent: Verifiable parental consent before data collection
• Limited Collection: Only collect information necessary for activities
• No Behavioral Advertising: No targeted ads to children under applicable age
• Privacy Settings: High privacy settings by default
• Geolocation: Disabled by default for child users
• Data Retention: Limited retention periods for children's data

8.3 Age-Rating Systems

We comply with regional age rating requirements:

• ESRB: Entertainment Software Rating Board (North America)
• PEGI: Pan European Game Information (Europe)
• IARC: International Age Rating Coalition
• GRAC: Game Rating and Administration Committee (Korea)
• CERO: Computer Entertainment Rating Organization (Japan)

8.4 Parental Controls

We provide tools for parents and guardians:

• Parental dashboard for monitoring activity
• Ability to review and delete children's data
• Control over in-app purchases
• Screen time management features
• Reporting mechanisms for concerns

9. Data Security

We implement industry-standard security measures:

• Encryption: SSL/TLS encryption for data transmission
• Storage Security: Encrypted databases and secure servers
• Access Controls: Role-based access and multi-factor authentication
• Regular Audits: Security assessments and penetration testing
• Employee Training: Regular privacy and security training
• Incident Response: Comprehensive breach response plan

10. Cookies and Tracking Technologies

We use cookies and similar technologies:

• Essential Cookies: Necessary for app functionality
• Performance Cookies: Analyze usage and performance
• Functional Cookies: Remember preferences and settings
• Advertising Cookies: Deliver relevant advertisements

You can control cookie preferences through your device settings.

11. Your Privacy Rights

Depending on your location, you may have the following rights:

• Access your personal information
• Correct inaccurate data
• Delete your personal information
• Restrict or object to processing
• Data portability
• Withdraw consent
• Opt-out of marketing communications
• Disable location tracking

To exercise these rights, contact us at privacy@moxingyu.com

12. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards:

• Standard Contractual Clauses approved by EU Commission
• Binding Corporate Rules
• Certification mechanisms (Privacy Shield Framework where applicable)
• Adequacy determinations by relevant authorities

13. Data Retention

We retain personal information only as long as necessary:

• Active account data: Duration of account plus 3 years
• Transaction data: 7 years for tax and legal compliance
• Analytics data: Anonymized after 26 months
• Log files: 90 days unless needed for security
• Children's data: Deleted when no longer necessary or upon request

14. Third-Party Links and Services

Our Services may contain links to third-party websites or integrate with third-party services. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically. When we do:

• Post the updated policy on this page
• Update the "Last Updated" date
• Notify users of material changes via in-app notice or email
• Obtain renewed consent where required by law

16. Contact Us

If you have questions about this Privacy Policy or our data practices, please contact us:

• Email: privacy@moxingyu.com
• Business Inquiries: liuchang@moxingyu.com
• Support: support@moxingyu.com
• Address: No. 205-019, No. 7 Juyuan West Road, Mapo Town, Shunyi District Beijing, 100000 China

Data Protection Officer: Available at privacy@moxingyu.com

EU Representative: Available upon request for GDPR matters